To clothe our community with confidence, resilience, and hope, while reminding those we serve that we got heart, and we gone do our part—one piece of clothing at a time.


Our Mission:

Meet the Founder/CEO

La’Tonius McClendon (Omi)

U GOT HEART was born from my own story.

Growing up, my childhood was far from perfect. I experienced things that left an impact on my life. Those experiences often left me feeling lost, uncertain, and unsure of where I truly belonged.

Those experiences could have made me bitter, but instead they gave me a different perspective. They showed me how much a little kindness, support, and encouragement can mean to someone who is struggling.

As I got older, I realized there are countless children, teenagers, and families experiencing similar challenges every day. I couldn’t change what happened in my childhood, but I could use those experiences to help create something positive for others.

That’s why I created U GOT HEART.

U GOT HEART is more than a clothing brand. It’s a movement built on compassion, resilience, and community. Through our merchandise, events, block parties, and outreach efforts, our goal is to bring people together, support those in need, and remind people that they matter.

Whether it’s providing school supplies, giving away food, supporting mental health initiatives, partnering with children’s organizations, or simply creating spaces where people feel welcomed and valued, we want to lead with heart in everything we do.

The name U GOT HEART is a reminder that no matter where you’ve been, what you’ve faced, or what you’re going through, there is strength inside you. There is purpose inside you. There is hope inside you.

Our Team

Elisa Mendiola

Hi everyone!

My name is Elisa, and I’m so excited to be part of this incredible team!

By day, I’m a full-time teacher with a passion for helping others learn and grow. In my free time, I enjoy reading and spending time with my friends and my boyfriend—better known as the Founder and CEO of U Got Heart.

As the Director of Operations, I oversee event planning, sales management, community outreach, and communications. I’m passionate about creating meaningful connections and helping our mission make a lasting impact on the community.

If you ever have questions about getting involved or would like to learn more about what we do, I’d love to hear from you. Don’t hesitate to reach out—I’m always happy to help!

Director of Operations

Lacee White

Hi I’m Lacee.

I am a 26-year-old cosmetology student with a bachelor’s degree in communication and advertising. I’m building my skills in beauty and branding, and I love turning creative ideas into real experiences. U Got Heart is more than a brand to me-it’s a lifestyle and I am beyond honored and excited to start this journey with my amazing team.

Marketing Director